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Case Study Details

  • Category:Business Consulting
  • Client:SAJIT SHANKAR
  • Location: Bengaluru
  • Website:www.thermochem.net/

Industrial Water Treatment Chemicals

The client, a business operating in the industrial water treatment chemicals sector, had been established for 12 years but faced significant challenges in achieving growth and profitability. With annual revenues capped at ₹15 Crore, the company struggled with cash flow issues and an over-reliance on the owner for operational management.

Challenges Faced Before Coaching:
  • ● Stagnant Growth: Despite being in business for over a decade, the company had not exceeded ₹15 Crore in revenue.
  • ● Low Profitability: Profit margins were insufficient, leading to financial strain and cash flow challenges.
  • ● Owner-Driven Operations: All operations were heavily reliant on the owner, leaving little room for strategic thinking or process improvement.
  • ● Sales Review Neglect: Inadequate time was dedicated to sales reviews, hindering the ability to identify and capitalize on growth opportunities.
Coaching Intervention:

Through targeted coaching, a comprehensive strategy was developed to address the client's operational and sales challenges.

Results After Coaching:
  • ● Significant Revenue Growth: The business experienced more than a 33% increase in growth within a single year, closing FY 22-23 at ₹20 Crore.
  • ● Improved Inventory Management: A robust system for managing inventory was established, effectively resolving previous inventory challenges.
  • ● Strengthened Sales Team: A dedicated sales team was hired, with streamlined processes put in place.
  • ● Operational Independence: The business operations became independent of the owner, enabling a focus on strategic growth and innovation.
Key Takeaways:

This case study illustrates the profound impact of strategic coaching on business operations, highlighting how effective leadership and a focus on process improvement can lead to remarkable growth and operational efficiency in the industrial water treatment chemicals sector.